Business

Farmington business, and The Standard: how a local business gets found online, done properly

The Standard, No. 10: Linking Google to Bing Places? Fix Your Google Listing First

Claim Your Free Bing Listing, but Fix Your Google One First

Bing, Microsoft's search engine, may already show a listing for your shop. You can claim it for free, but if you copy it from Google, Bing may copy Google's mistakes too.

Jack Beckett·Oct 16, 2026

Latest in Business

The Standard, No. 9: Apple Maps, too. Apple can change your listing after a customer reports it.

Claim Your Apple Maps Listing So Apple’s Emails Reach You

Apple can change your Apple Maps listing after a customer reports a problem, and it tells you by email.

Jack Beckett·Oct 14, 2026

The Standard, No. 8: Google Listing and Website Disagree? Fix Whichever Is Behind

Your Website and Google Listing Should Say the Same Thing

Google can build your listing partly from your own website. When the two disagree, fix whichever one is out of date.

Jack Beckett·Oct 12, 2026

The Standard, No. 7: Google Business Description: Write About the Business, Not the Sale

Write Your Google Description About the Shop, Not the Sale

The short paragraph under “From the business” on your Google listing is yours to write. Google wants it about your business, not this week’s sale.

Jack Beckett·Oct 9, 2026

Your Photos on Google Should Show Your Shop as It Really Is

If the top photo on your Google listing is low quality, Google may show someone else’s instead.

Jack Beckett·Oct 7, 2026

The Standard, No. 5: Google Website Link: You Need a Real Website, Not Facebook

Your Google Listing Needs a Real Website, Not Facebook

Google says the website link on your listing should lead to your own business. A Facebook page isn’t a website; it goes under Social profiles.

Jack Beckett·Oct 5, 2026

The Standard, No. 4: Google Holiday Hours: Set Them Before Thanksgiving

Set Your Holiday Hours on Google Before Thanksgiving

Google lets you tell customers your hours for each holiday ahead of time, and it suggests doing it even when your hours stay the same.

Jack Beckett·Oct 2, 2026

The Standard, No. 3: Google Business Category: Pick the One That Says Exactly What You Are

Pick the Most Specific Google Category for Your Business

The category on your Google listing tells Google what kind of business you are, and Google says it affects where you show up in nearby searches.

Jack Beckett·Sep 30, 2026

The Standard, No. 2: Google Business Name: Extra Words Could Get Your Listing Suspended

Use Your Real Business Name on Google, Nothing Added

Extra words like your town or your trade in your business name on Google could get your listing suspended. Use the name on your sign and nothing more.

Jack Beckett·Sep 28, 2026

Your Google Listing Should Belong to You, Not Your Designer

Whoever proves your business to Google becomes an owner of your Google listing, and owners can remove people or delete it.

Jack Beckett·Sep 24, 2026

Every story in this section, by month